Who We Are
At ZAZ, we are multifaceted, like the people and organizations we support. We’re fun, curious, and a little bit data-obsessed. We ask questions, listen closely, and find patterns that lead to progress.
We care about where you've been. And we’re here to help shape what comes next.

Vision
To help people move forward with greater clarity, confidence, and purpose.

Mission
At ZAZ, we make complicated things easier to navigate. We bring together strategy, organization, problem-solving, and empathy to help businesses, individuals, and families understand their options, make informed decisions, and turn complexity into clear, practical next steps.

Watch what ZAZ is all about
A quick look at the energy, movement, and meaning behind the brand
Lauren Zaslansky Conner
Founder and CEO, ZAZ
ZAZ Business Solutions | ZAZ Family Solutions
Before founding ZAZ Business Solutions, Lauren held executive and senior leadership roles at Disney, MGA Entertainment/Little Tikes, and multiple startups across consumer products, ecommerce, licensing, and end-of-life services. She is known for aligning strategy and execution to drive revenue, build teams, and lead companies through growth and transition.
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By blending operational rigor with empathy, Lauren helps business owners get out of the weeds and build scalable systems. She keeps things honest and accessible, often translating between different departments and functions in consumer products companies. By connecting marketing, sales, and finance, she transforms scattered efforts into sustainable, strategic momentum.
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Lauren brings that same combination of problem-solving, organization, and empathy to ZAZ Family Solutions. Drawing on years of personal experience navigating disability services for her own family, as well as her training as a California Self-Determination Program Independent Facilitator, she helps individuals and families understand their options, navigate Regional Center services, and turn an often-overwhelming process into clear, manageable next steps.
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Born and raised in suburban New York, Lauren now lives in beautiful sunny Burbank, California, with her bearded husband Eric, two teenage sons, and two crazy dogs. She holds a BA from the University of Pennsylvania and an MBA from Columbia Business School.
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Today, Lauren brings her corporate rigor, entrepreneurial spirit, and lived experience to both sides of ZAZ Business Solutions, helping businesses uncover hidden profit and helping individuals and families navigate disability services with greater clarity and confidence.

The Values Behind the Work
At ZAZ Business Solutions, we like things that work and make sense. These core values keep us grounded, curious, and collaborative as we help people navigate complexity and move forward, one smart step at a time.

Plain and Practical:
We speak clearly and avoid complexity. No jargon, no nonsense.

Respect the Journey
We honor your history and help lay the path to your future with clarity and purpose.

Continual Learning
We welcome questions and make sure everyone understands the process.

Tailor-Made Solutions
There’s no such thing as one size fits all. Everything we do is built for you.

Data with Heart
We don’t just analyze the numbers. We tell the story behind them.

People Come First
Behind every decision are real people, real priorities, and real lives. We never lose sight of that.
